LiveShopper is an easy-to-use and accessible tool that allows consumers to rate and review their retail experiences. Retailers are able to access the reviews live and can address any issues immediately.
The LiveShopper logo is a happy shopping cart that helps to relay the positive brand message that LiveShopper is.
This was a brand refresh. The original logo lacked personality. We cleaned up and redefined the ‘LS’ to look more like a shopping cart and included the wheels to mimic eyes and a small implied animated shadow to double as a smile. The result helped to give the brand a happier and friendlier personality. The entire brand identity was cleaned up and simplified to be more welcoming. The idea of the business is simple and we thought the visuals should relay that and attract potential users.